Ctrl Alt Survive
This is not a conventional business book, and if you intend to survive your small business, you can’t afford to be a conventional business leader. CTRL ALT SURVIVE is an audacious, occasionally hilarious, and always honest look at what it takes to turn a business into something that matters. It’s about finding the advantages hidden in plain sight, fostering human connections, and taking the sort of calculated risks that will keep you up at night before paying off in ways that defy imagination.
Nathan Phinney is a visionary CIO, futurist, and technologist with a unique blend of marketing and communications expertise who has led teams of 10, 100, and 1,000. Nathan is the author of CTRL ALT SURVIVE: The Secrets of My Small Business Success. During the 2010s, he co-founded an IT service provider that secured top rankings from CRN and Ingram Micro and positioned itself as one of North America’s premier IT service providers before its acquisition in July 2020. Recognized as a go-to authority in SOC 2 compliance, cloud computing, and IT security, Nathan has a proven track record of transforming growth strategies into scalable policies. His guiding principle is clear:
We must use technology to move information to help people.